Hershey's Montage

Client: Cintas Directed by: LEAPframe Illustrated by: Danny Dufford Animation: Ryan Woolfolk Music & Sound Design: Matt Stanfield Cintas wanted something fun and engaging to introduce their new work shirt, the Cintas Wow shirt. The wow shirt is the first true wrinkle-free uniform rental work shirt. In the uniform rental world, it’s a pretty big deal. Naturally, we decided to have some fun with it. This was our first true character piece. It was certainly challenging but I’m excited to tackle some more.

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About

In 2017 goDutch approached LEAP Frame about doing an animated sign for the Hersheys’ retail store in New York. This project had many twists and turns but was a lot of fun to work on. In the end we created 3 different versions for their outdoor screen at Times Square as well as multiple animations for their inside screens. The full screen sign played for about a month outside before being replaced with the L shape border. The following is a montage of some of the work.

Credits

Client: Hershey's
Agency: goDutch
Studio: LEAP Frame
Illustration: Mike Getz
Animation: Ryan Woolfolk